This method isn’t perfect, but it can help create distinct rankings when needed. Google Sheets is a fantastic tool for anyone dealing with data, whether you’re managing a small business, organizing a personal project, or simply trying to make sense of a budget. One task you might find yourself needing to do is ranking items based on certain criteria.
Domain and Page Authority
One of the most common mistakes I see by publishers is that they can list all of the things they did for SEO but very little if anything that they did for their site visitors. Danny Sullivan recommends basing decisions on whether a change is good for the site visitors because that will align it with the kinds of sites Google wants to rank. Some high-quality sites fail to stand out because they do what they think they do what everyone else is doing.
Utilizing ARRAYFORMULA for Large Datasets
For example, people might search for “running shoes nike.” But you should use a variant like “Nike running shoes” instead. Always make sure to use keywords in their grammatically correct form. We recommend that you choose a relevant primary keyword for each page. If your content provides more value than competitors’, Google has good reason to rank it higher. Use the “Personal KD %” filter to focus on keywords in your chosen difficulty range. A SERP feature is any non-traditional result on a search results page.
- Set a solid foundation for yours by resolving any technical issues that may diminish your organic keyword visibility.
- One of the challenges you might encounter when ranking is dealing with duplicate values.
- Your SEO title, or meta title, is the title that appears on the actual SERP.
- Last but not least, you need the right tools and apps if you want to upgrade your Shopify SEO and rank #1 on Google.
Transitioning from HTTP to HTTPS can improve your site’s security and ranking. Merging similar pages on your website is a strategic approach to improving your Google rankings and enhancing user experience. Add multimedia elements such as images, videos, and infographics to enhance comprehension and engagement.
Most of these guides are either very introductory or broad, or go to the opposite end of the spectrum and cover a very specific topic. These are a set of links shown below the main URL in search results. Although you can’t directly control which site links Google will show for your website, you can help them pick the right ones with internal linking and other SEO practices.
There are a number of online directories where it’s worth listing your blog or website. While you may not see any search engine benefits from this, simply having that link to your website can help Google to find and rank it more quickly. To maximize your chances, write blog posts that are long-form in nature. Definitions of “long-form” content vary widely, but most people would agree it means writing at least 1,000 words, and more like 1,500 or SEO Anomaly more. Blog posts under 1,000 words are much less likely to rank highly—see more in my guide about how long a blog post should be. Of course, it also makes a lot of sense to include your website in your bio – and to post links to your blog’s content.